Clients
WARTSILA
7N60 regularly writes press releases and other items for Wärtsilä. We also provide the entire contents for the semi-annual internal/external magazine WeHighlights. In 2017 Wärtsilä is filling in two days a week for the communication manager who is on maternity leave. In what we do, the emphasis is on making strategic recommendations, briefing external personnel, writing press releases and making sure the planned communication work is continued.
KOTUG SMIT
TOWAGE
Kotug and Smit merged a year ago, and now it is time for an enrichment of the communication for the new towing service. 7N60 is drawing up the message house and corporate story of Kotug Smit.
This is why interviews are being conducted with staff members, clients and partners. We are also analysing the existing communication material.
Kotug Smit is active in twelve European ports and does 80% of the towing in the port of Rotterdam.
GREEN GENIUS
ENGINEER YOUR FUTURE
7N60 has been working for Interstep Secondment Agency since 2006. In the past few months, 7N60 has been at work for Green Genius, a new Interstep project. We have formulated the positioning, communication and social media strategy, drawn up a message house and corporate story, written the texts for the new website and constructed the website. We have also written opinion pieces that were published in national media, created the website and social media contents, and advised the managing director on addressing the press.
At Green Genius, young well-educated technology specialists can develop freely for three years and discover their talents, ambitions and interests. They can focus on the specialism they themselves are most interested in. They don’t have to make a choice yet at Green Genius and can map out a very personal route where they are coached and can choose from a wide range of development modules that interest them.
ABFLEXKRACHT
TEMPORARY JOB PLACEMENT
The world of horticulture and market gardening has changed from a supply-driven to a demand-driven market. This means a huge change in how crop-raising works. For everyone who raises crops, Abflexkracht is there with the Green Service Package, which includes advisors in marketing and communication, financial planning, capacity planning and so forth.
And 7N60? Ever since mid-2016, it has been mainly introducing this new proposition to the members and clients – and potential members and clients. Without interruption, we have also created the Abflexkracht contents for the social media and advised the new managing director, who just started in 2017, in the field of communication.
PAQELL
Until recently, we didn’t know what H2S stood for. It turns out to be hydrogen sulfide. Now that 7N60 has joined the team at Paqell, a joint venture of Shell and Paques, we know that. It develops and builds installations all across the globe for refineries that want to remove H2S from acid gas. They call it desulphurization and the S in H2S stands for sulphur. Paqell uses bacteria to desulphurize, an environment-friendly approach.
Of course the chemical process is easy enough for chemists to follow. But the people who make the decisions at refineries for example are not always chemists. What is more, Paqell stands for more than the desulphurization process they have been so successful with lately. It is time to take a closer look at its communication and see how the target groups can best be addressed.
GREEN CHOICE
7N60 helps talented people at Green Choice grow and blossom.
7N60 has been helping Green Choice (formerly KiesZon, Choose Sun) to grow commercially by not only developing the commercial skills of the personnel. No, growth requires more than that. 7N60 opts for development in line with the individuals in a way that suits them best. Then the behaviour needed to get better results feels comfortable, and not as if you have to write with your left hand when using the right one comes naturally.
Last but not least, the surroundings play a role. If the world around you is not supportive, you can focus on certain issues with all the passion in the world but it won’t be easy. This is why 7N60 is there to help executives and managers safeguard the desired development at the company and effectively coach and advise personnel in their development.
Green Choice develops, invests and operates solar energy projects and aspires to be the best solar energy company in the Netherlands.
SCHOEVERS
7N60 has been the PR and communication agency for Schoevers ever since 2010. We formulate the PR policy, translate the marketing strategy into communication and PR, write the items for the website and make films and videos for use online.
We were part of the core team that revised the approach to education, runs Schoevers’ social media channels, and advises the Board of Directors on crisis communication. Schoevers has been the leading private training institute in the Netherlands for management support personnel for 103 years.
ZALANDO
Ever since March 2015, 7N60 has been the corporate PR agency for Zalando in the Netherlands. It has been our job to pro-actively pursue PR options, answer reporters’ questions, organize press trips and reinforce the Benelux team wherever possible in the fields of PR and communication. We also advise the Dutch managing director on public appearances and make sure she is fully prepared. Zalando is the leading fashion web shop in Europe.
ALFEN
POWER TO ADAPT
Alfen is a major producer and developer of transformer stations, electric car charging stations and so forth and also focuses on battery storage. Alfen is leading the present-day energy transition.
7N60 draws up the communication and PR strategy and carries it out. In addition, 7N60 is in charge of all the Alfen contents on the social media.
BUGABOO
For more than six years, 7N60 has been responsible for the entire communication strategy and performance at Bugaboo. Internal communication at a rapidly growing company, means of communication for retailers and distributors. The world wide PR strategy that also drives a number of PR agencies in Europe and the United States. Consultancy for executives when they speak to the press all across the globe. And crisis communication.
In recent years, 7N60 has also given sessions in personal branding.
TEDxHILVERSUM
7N60 was in charge of the entire communication side of TEDxHILVERSUM 2016 in Gooiland and Hilversum. 7N60 also interviewed Mohammed El Bachiri on stage in French after he gave his moving and inspiring TED talk.
PATAGONIA
For years we dreamt of being Patagonia’s PR agency in the Benelux. We waited patiently (well not really all that patiently) for our chance and in 2011 we finally got it. This brand was the first to produce and operate in a durable and environment-friendly way back in the late 1960 and is a truly innovative leader with a groundbreaking vision. It is a source of inspiration for 7N60 and we are proud to be associated with it.
HOUDINI
7N60 has traditionally been good at PR for outdoor brands that want to make a difference. Houdini is one of those brands. It has played an important role in durable producing. Attractive and functional outdoor clothes. The first outdoor brand to have ski clothes for rent. How awesome is that! 7N60 did the PR for Houdini in the Benelux and was in charge of all the press contacts at fairs like ISPO and OutDoor in Friedrichshafen.
COSMO
Cosmo is the place for practice-oriented hospitality training courses, internships and full-time and part-time jobs. In addition to taking classes in language, math, sports and dancing, students learn the skills that will play a central role in the future. They learn to work together, show empathy, solve problems, be creative, apply technology and make effective use of the social media.
Ever since 2008, 7N60 has been helping Cosmo grow commercially by not only developing the commercial skills of the personnel. No, growth requires more than that. 7N60 opts for development in line with the individuals in a way that suits them best. Then the behaviour needed to get better results feels comfortable, and not as if you have to write with your left hand when using the right one comes naturally.
Last but not least, the surroundings play a role. If the world around you is not supportive, you can focus on certain issues with all the passion in the world but it won’t be easy. This is why 7N60 is there to help executives and managers safeguard the desired development at the company and effectively coach and advise personnel in their development.
KNVB
ROYAL DUTCH SOCCER ASSOCIATION
For a number of years, the KNVB helped with the PR on soccer for girls. The idea was to reach girls and their mothers of course, because they are the ones who would generally prefer that their daughters played hockey or learned to dance. The KNVB has excellent contacts in the soccer and sports media, but contracted 7N60 to encourage the media to see girls’ and women’s soccer from new angles. Boosted by the excellence of the Dutch women’s team, the arrival of the Honour Division for women’s soccer teams and the girls of the Talent Team in Amsterdam, it was a piece of cake for us to create media options.
DE AGILE KANTOORINRICHTERS
Agile Kantoorinrichters was set up by Westra ETC. Agile Kantoorinrichters has the expertise and is making a hit, especially since working the Agile way is popular at companies. 7N60 helps Agile Kantoorinrichters with the communication and PR strategy and social media contents.